University Partners

Digital Creativity Labs works on a hub and spoke model, with the central hub at the University of York and spoke sites at Goldsmiths and University of Falmouth

University of York

The University of York is a high-performing Russell Group university committed to strengthening its position as one of the world's premier institutions for inspirational and life-changing research.York's focus on academic excellence has resulted in a strong reputation across the globe. In the Times Higher Education World University Rankings 2017 York was 31st in the world for Arts and Humanities, 77th for Social Sciences, 79th for Life Sciences, and 28th in the league table of the world’s most international universities. In the 2014 Research Excellence Framework, York ranked 10th out of 155 UK universities for the impact of its research.  York places equal emphasis on research and teaching. Students in every department - both undergraduate and postgraduate - are taught and advised by leaders in their field. York is home to over 16,000 students from more than 150 countries, ranking third in the Russell Group for excellent on ‘Teaching on my course’ in the National Students’ Survey 2016. For more information, please visit


Goldsmiths was founded in 1891 and has been part of the University of London since 1904.  It is one of the UK's leading creative universities: seven winners of the Turner Prize for visual arts, and almost a quarter of those shortlisted for the award since it began, have been former students. Alumni include recipients of Oscars, Mercury Music prizes, Ivor Novello awards and BAFTAs.  It was placed joint 24th in the REF 2014 research intensity ranking.  The Department of Computing is internationally recognised as a centre of excellence at the intersection of computing and the creative industries.  Its research covers A.I. and robotics, data analytics, social computing, digital games, human-computer interaction, music computing, and computational art.

Falmouth University 

Falmouth University, has a growing reputation as the UK's leading Arts University, embracing a wide range of art forms and creative sectors. The Games Academy at Falmouth brings together internationally renowned researchers with veterans of the games industry to drive forward the development of games technologies and techniques, to advance games as an art form, to stimulate the economic growth of the games industry in Cornwall and beyond, and to apply these exciting new technologies in other areas. The MetaMakers Institute is a research group within The Games Academy, at the forefront of applying AI, PCG and Computational Creativity to digital games and beyond. Our current research focuses on leveraging automatic game generation and play testing to create new software tools that allow anyone with a smartphone to design new game mechanics and create compelling casual games, with no technical skills required